Programmes, Partnerships and Initiatives That Delivered Growth and Community Impact

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Vinnies CEO Sleepout Charity Dinner 2026

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Conceived, developed and delivered a premium charity dinner supporting the Vinnies CEO Sleepout and people experiencing homelessness.

• Raised $4,605

• Exceeded the $4,000 fundraising target

• Achieved 115% of the fundraising goal

• Delivered a sold-out charity dinner

• Secured messages of support from respected international rugby figures

• Activated relationships across sport, business, hospitality and community networks

• Created a platform for future annual fundraising initiatives

Vinnies Campaign:
https://www.ceosleepout.org.au/fundraisers/damianwainohu

Messages of Support:
https://youtu.be/Dw9NX0GnrkA

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Professional Athletes Charity Golf Challenge

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In Development:

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Developing a premium multi-code charity golf tournament and associated dinner designed to unite professional athletes, corporate partners and supporters around fundraising, sporting rivalry and community impact.

• Professional athletes from multiple sporting codes

• Corporate and sponsor participation

• Charity fundraising and auctions

• Premium hospitality and networking

• Media, storytelling and athlete engagement opportunities

• Associated charity dinner or awards event

• Designed as a repeatable annual fundraising platform

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UWA Western Force Cup

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Co-designed with schools and the Western Australian rugby system to create a scalable school participation and development platform.

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• Helped expand school participation across two years

• Integrated digital engagement tools and teacher professional development

• Connected schools, professional athletes and community rugby

• Expanded access for First Nations and regional cohorts

• Supported pathway development and long-term engagement

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HSBC Sevens Bid, Perth

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Contributed to the successful campaign to bring an international rugby sevens event to Perth.

• Supported stakeholder alignment across Tourism WA, Rugby Australia and local government

• Helped build the participation, tourism and economic case

• Contributed to youth activation and wider community engagement

• Supported Perth’s positioning within the international rugby-event market

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Regional Rugby Growth Models

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Developed scalable, community-first participation models across regional Western Australia.

• Partnered with stakeholders across the Midwest, Esperance, Goldfields and other regional communities

• Supported local clubs, schools, councils and volunteers

• Piloted youth-led programmes and inclusive resources

• Helped strengthen regional participation, affiliation and pathway opportunities

• Built models that could be adapted across different communities

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All Abilities and Inclusive Participation

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Supported the development and promotion of inclusive rugby opportunities for people with disability and their families.

• Connected participants with professional athletes and recognised rugby figures

• Helped generate television, digital and community exposure

• Supported meaningful participation opportunities

• Strengthened community awareness and inclusion

• Contributed to an environment where participants and families felt recognised and supported

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Perth Irish Rugby Football Club

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Led the transformation of a lower-table club into a consistent top-four team and grand finalist.

• Built a stronger performance culture and team identity

• Introduced structured player development and performance systems

• Developed coaches, athletes and support personnel

• Improved consistency, accountability and competitive results

• Established a platform for sustained performance improvement

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Boutique Wine Brand Expansion

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Led cross-market strategy and brand representation for premium wine labels.

• Executed national tasting campaigns and export launches

• Supported customer engagement and market development

• Represented brands at major wine events and trade shows

• Featured at London Wine Fair, Vinexpo and Perth Good Food and Wine

• Combined product knowledge, storytelling and commercial relationship development